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Seller's Guide

Everything you need to know about putting your home on the market, accepting an offer, and closing on your home.

A Step-by-Step First Time Seller's Guide

Putting your home on the market can be a stressful process, especially when you don’t know what to expect. Fortunately, with the help of an experienced team of real estate agents and this easy to follow guide, you can smoothly complete the process. Following these steps will help you prepare so you can get organized and sell your home for the best price possible.​​​​​​​

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Step 1: Understand Why You're Selling

What do you want to accomplish with the sale of your home? Do you want to make a certain amount of money that you can put toward a larger or nicer home? Do you need to sell it as soon as possible to facilitate a move to a new city or area? Once you understand your needs, you can better craft your offer. For example, if you need to sell quickly, you might want to price your home lower than if your goal is to make a certain profit margin. Make sure you convey these needs to your team of real estate agents once you choose one so they can adjust your selling price accordingly.

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Step 2: Determine Selling Price

Knowing how to price your home is one of the most important parts of the selling process. When you set a fair price in the beginning, you’ll get the most interest from other real estate agents and prospective buyers. Overpricing your home could lead to reduced interest, and underpricing leads to receiving less than what your home is worth. Working with a team of real estate agents is the best way to determine the right selling price for your home. A team of real estate agents with experience can determine what other comparable homes are selling for, evaluate the current market, and may even suggest a home appraisal.

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Step 3: Start Preparations

If you’ve kept your home in showroom condition since you’ve lived in it, you’re in the minority of homeowners. Once you price your home, it’s time to start getting it ready to be shown to potential buyers. This includes getting rid of clutter, depersonalizing the space so that buyers can envision themselves in the space, making any small repairs, and doing a deep clean to make sure your home is in pristine condition.

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Step 4: Develop a Marketing Strategy

We will develop a marketing strategy that is perfect for advertising your home. This involves listing the home and then driving the right people to that listing through social media campaigns, agent-to-agent referrals, traditional media, or SEO advertising. Our team creates a marketing campaign that aims to get the most possible traffic to your listing in the first three weeks after becoming a client.

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Step 5: Evaluate Offers

Receiving an offer is an exciting part of the process, but it doesn’t mean the journey is over. We will evaluate each offer and make sure the party making the offer is prequalified or pre-approved by a mortgage lender and that their offer is acceptable to you. If the offer is too low, you can make a counter-offer or offer other ways to bridge the gap, such as covering some or all of the closing costs, making repairs, adjusting the move-in date, or leaving some appliances or fixtures for the new buyer.

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Step 6: Accept an Offer

Once we deem the offer is acceptable, we will review the proposed contract to make sure it’s all in order and includes the necessary components such as deposit amount, down payment, financing, inspection rights and repair allowances, contingencies, settlement date, and a list of fees and who will pay them. When both parties have agreed to the term, a final contract will be prepared by your team of real estate agents.

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Step 7: Get Ready to Close

You have accepted an offer and are now very close to the end of your selling journey. But first, you and the buyer must make a list of what needs to be done before closing. In some cases, your home may need to be formally inspected, surveyed, and appraised. In other cases, major or minor repairs will need to be made before the house can close. We will head up efforts to develop and execute this list, get each action item paid for by the correct party, and make sure everything is in order by the closing date. A few days before the closing date, we will call the company closing the transaction to make sure everything is ready to go. If you haven’t done so already, you also need to make arrangements to move out of the home so the new buyer can take possession.

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Step 8: Close

You’ve reached the last step in the seller’s process. When you close on a home you are selling, you are legally transferring ownership of the property to the new buyer. We will meet with the company closing the transaction to sign the final paperwork and go over any issues that have not yet been taken care of. During this time, you can also make plans with your team of real estate agents to handle final details such as canceling utilities, cable, and lawn or trash services, changing the name on accounts that the new owner is retaining and ensuring the new owner has instructions for all appliances that will remain in the home.

Congratulations!

Once you have sold your home, you’re free to take the next step on your journey. Whether this is relocating to a new city, moving into a larger home, or downsizing and enjoying your life as empty-nesters, knowing all your selling responsibilities have been taken care of will help you achieve peace of mind for your new path.

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Testimonials

"I rarely take the time to write a review but the experience I had working with Ryan certainly deserves and by far, some time to give credit when it's due. I initially used Ryan services when my husband and I were looking to buy our first house 2 years ago. We had worked with numerous Realtors® previously but Ryan really went above and beyond our expectations. He listened to our concerns throughout the process and was aware of our budget when selecting houses. He took us out to look at houses almost every day, he was as determined as we were to find our home. We appreciated his professionalism, his honesty and his patience. When I finally found my dream home, it was 30k over my budget and with Ryan`s help we ended up buying our home for 290k instead of 319k. Two years later, we decided to sale the house and to relocate out of state and we decided to reach out to Ryan again to help us through the journey of selling our first house. Once again, Ryan served us with the same dedication, and our house was sold for 49k more than what we initially paid. He was quick on returning calls, able to manage the relationship between lawyers, inspectors, and all the parties involved in the transaction. We couldn't be more grateful for such a positive experience. Thanks again Ryan."
"I rarely take the time to write a review but the experience I had working with Ryan certainly deserves and by far, some time to give credit when it's due. I initially used Ryan services when my husband and I were looking to buy our first house 2 years ago. We had worked with numerous Realtors® previously but Ryan really went above and beyond our expectations. He listened to our concerns throughout the process and was aware of our budget when selecting houses. He took us out to look at houses almost every day, he was as determined as we were to find our home. We appreciated his professionalism, his honesty and his patience. When I finally found my dream home, it was 30k over my budget and with Ryan`s help we ended up buying our home for 290k instead of 319k. Two years later, we decided to sale the house and to relocate out of state and we decided to reach out to Ryan again to help us through the journey of selling our first house. Once again, Ryan served us with the same dedication, and our house was sold for 49k more than what we initially paid. He was quick on returning calls, able to manage the relationship between lawyers, inspectors, and all the parties involved in the transaction. We couldn't be more grateful for such a positive experience. Thanks again Ryan."
Lovely L.
"Modest, integral, logical, compassionate, professional, there aren't enough positive words I could use to describe the dynamic who Nanci Echeverri is. I've known and worked with Nanci for over 5 years and she's assisted me through numerous real estate transactions. Upon the embarkment of my most recent venture, I asked Nanci if she thought this was the right move for me at the right time. Her response was: Yes Tammy, I believe you should have made this change years ago but now I can see that you're ready. This selfless response in itself is a reflection that Nanci is motivated by other's happiness. The fact that she's a successful representative in the ever challenging real estate world exemplifies her drive and commitment to excellence. She's a whiz with numbers and she makes things happen. Not only did Nanci make sure I was mentally, physically and emotionally prepared for a huge change, she sold my house during the height of COVID19 -in one month! Thank you Nanci!"
"Modest, integral, logical, compassionate, professional, there aren't enough positive words I could use to describe the dynamic who Nanci Echeverri is. I've known and worked with Nanci for over 5 years and she's assisted me through numerous real estate transactions. Upon the embarkment of my most recent venture, I asked Nanci if she thought this was the right move for me at the right time. Her response was: Yes Tammy, I believe you should have made this change years ago but now I can see that you're ready. This selfless response in itself is a reflection that Nanci is motivated by other's happiness. The fact that she's a successful representative in the ever challenging real estate world exemplifies her drive and commitment to excellence. She's a whiz with numbers and she makes things happen. Not only did Nanci make sure I was mentally, physically and emotionally prepared for a huge change, she sold my house during the height of COVID19 -in one month! Thank you Nanci!"
Tammy K.
"Cindy was a pleasure to work with. We were first time home buyers and she did an amazing job explaining the process and keeping us on track with everything. She also really listened and tried to understand our wants and needs for our home. She was very knowledgeable about the areas we were looking in and suggested nearby neighborhoods we hadn't considered. She was always on time, smiling, and very on top of things (even when sellers' agents started getting cagey or pulled a vanishing act). We had one sale fall through before successfully buying another property. When starting over, she maintained a positive attitude and enthusiastic work ethic to help us find the home we ultimately purchased. Home buying is stressful, but Cindy was a huge help and we definitely had some laughs along the way!"
"Cindy was a pleasure to work with. We were first time home buyers and she did an amazing job explaining the process and keeping us on track with everything. She also really listened and tried to understand our wants and needs for our home. She was very knowledgeable about the areas we were looking in and suggested nearby neighborhoods we hadn't considered. She was always on time, smiling, and very on top of things (even when sellers' agents started getting cagey or pulled a vanishing act). We had one sale fall through before successfully buying another property. When starting over, she maintained a positive attitude and enthusiastic work ethic to help us find the home we ultimately purchased. Home buying is stressful, but Cindy was a huge help and we definitely had some laughs along the way!"
Gab T.
"Ryan listed and sold my mother's house in Westfield, NJ. in the Spring of 2017. My mother was 81 years old at the time and very emotionally attached to the house she had lived in for over 35 years. Through the entire process, Ryan treated her with gentleness and patience. He was always attentive to her needs and found creative ways to work around the often difficult parameters imposed by my mother. He was extremely professional and his communication with us was immediate at all times. He sold the house quickly and at a price that was more than initially predicted. I work in a related field and do business with real estate professionals regularly. Ryan is one of the best I've worked with, both personally and professionally. I would highly recommend Ryan to anyone."
"Ryan listed and sold my mother's house in Westfield, NJ. in the Spring of 2017. My mother was 81 years old at the time and very emotionally attached to the house she had lived in for over 35 years. Through the entire process, Ryan treated her with gentleness and patience. He was always attentive to her needs and found creative ways to work around the often difficult parameters imposed by my mother. He was extremely professional and his communication with us was immediate at all times. He sold the house quickly and at a price that was more than initially predicted. I work in a related field and do business with real estate professionals regularly. Ryan is one of the best I've worked with, both personally and professionally. I would highly recommend Ryan to anyone."
Michael
"Where to start? Cindy was more than an exceptional Realtor®. For me, she was a Godsend. The House buying experience is stressful during an easy transaction, buying my house in Plainfield was an ordeal, but honestly, during the most difficult periods, Cindy was a rock. When we (lawyer, seller, Seller’s agent, buyer) lost our heads, Cindy kept hers. She was always easy to reach, always responsive, always thorough and on-point with her expert knowledge. She’s strong-willed and went out of her way on my behalf. It may sound cheesy or cliché, but put simply, Cindy helped me buy my dream house. I would absolutely use her again and sincerely recommend her to whoever is looking to buy or sell a home."
"Where to start? Cindy was more than an exceptional Realtor®. For me, she was a Godsend. The House buying experience is stressful during an easy transaction, buying my house in Plainfield was an ordeal, but honestly, during the most difficult periods, Cindy was a rock. When we (lawyer, seller, Seller’s agent, buyer) lost our heads, Cindy kept hers. She was always easy to reach, always responsive, always thorough and on-point with her expert knowledge. She’s strong-willed and went out of her way on my behalf. It may sound cheesy or cliché, but put simply, Cindy helped me buy my dream house. I would absolutely use her again and sincerely recommend her to whoever is looking to buy or sell a home."
Peter A.
"Ryan is the best! Coming from out of state, we didn't know where to start. He showed us around different towns and was ever so nice when we needed more time to think about all the options. We never felt rushed or pressured, and months later when we finally decided on a town, he was able to find us the perfect spot. On top of that, when we needed a temporary rental while we waited for our home to be ready, we trusted his judgment so much that we accepted a place without seeing it in person (he went there to send us a video of it). After two transactions and becoming our friend and neighbor, we couldn't be happier with our decision to work with Ryan."
"Ryan is the best! Coming from out of state, we didn't know where to start. He showed us around different towns and was ever so nice when we needed more time to think about all the options. We never felt rushed or pressured, and months later when we finally decided on a town, he was able to find us the perfect spot. On top of that, when we needed a temporary rental while we waited for our home to be ready, we trusted his judgment so much that we accepted a place without seeing it in person (he went there to send us a video of it). After two transactions and becoming our friend and neighbor, we couldn't be happier with our decision to work with Ryan."
Jennifer G.
"When looking for a new home, we were very particular in what we wanted and what we wanted to avoid - Ryan picked up on this really well. He knows the area and the listings, and when I was insistent we see a property he had left off, it was for good reason! I thought it might have had potential, but Ryan knew it wasn't for us, and he was right. Ryan was also very professional, punctual, and always had answers and suggestions to our questions and problems. In just a few short months (selling, searching, buying, closing) we are enjoying our new home!"
"When looking for a new home, we were very particular in what we wanted and what we wanted to avoid - Ryan picked up on this really well. He knows the area and the listings, and when I was insistent we see a property he had left off, it was for good reason! I thought it might have had potential, but Ryan knew it wasn't for us, and he was right. Ryan was also very professional, punctual, and always had answers and suggestions to our questions and problems. In just a few short months (selling, searching, buying, closing) we are enjoying our new home!"
Mike C.
"Ryan is dedicated and professional. From the first walk-through where he was able to identify and pin-point details about the house for inclusion in the description to going the extra step when I needed his help, he was the perfect choice as an agent when it came to selling a house that had been in my family for 55 years. Through negotiating with the buyers, communicating back and forth, and through every detailed step that it takes to complete a real estate deal, Ryan was the knowledgeable professional you'd need. He didn't miss a step."
"Ryan is dedicated and professional. From the first walk-through where he was able to identify and pin-point details about the house for inclusion in the description to going the extra step when I needed his help, he was the perfect choice as an agent when it came to selling a house that had been in my family for 55 years. Through negotiating with the buyers, communicating back and forth, and through every detailed step that it takes to complete a real estate deal, Ryan was the knowledgeable professional you'd need. He didn't miss a step."
Bob P.
"We enjoyed working with Ryan very much. This went beyond a normal Realtor®-client relationship. We auditioned for HGTV House Hunters, and although we didn't make it to the last cut, we had a lot of fun creating an audition video with him. He is very knowledgeable and professional (and may I say impeccable sense of fashion). We have used his service for two occasions-one is to buy a house (the house we live now in Fanwood, NJ) and to lease our condominium in Jersey City. I highly recommend his services. Thanks, Ryan!"
"We enjoyed working with Ryan very much. This went beyond a normal Realtor®-client relationship. We auditioned for HGTV House Hunters, and although we didn't make it to the last cut, we had a lot of fun creating an audition video with him. He is very knowledgeable and professional (and may I say impeccable sense of fashion). We have used his service for two occasions-one is to buy a house (the house we live now in Fanwood, NJ) and to lease our condominium in Jersey City. I highly recommend his services. Thanks, Ryan!"
Atsushi A.
"Ryan sold me my first home, he was extremely professional, responsive, and informative with any questions or information I needed throughout the process. He has great insight into areas all over New Jersey and was able to schedule showings quickly and at my convenience. Ryan has a terrific network in the real estate market in the are which would make him a terrific Realtor® to list a home with as well! I will certainly use Ryan on another property!"
"Ryan sold me my first home, he was extremely professional, responsive, and informative with any questions or information I needed throughout the process. He has great insight into areas all over New Jersey and was able to schedule showings quickly and at my convenience. Ryan has a terrific network in the real estate market in the are which would make him a terrific Realtor® to list a home with as well! I will certainly use Ryan on another property!"
Joe R.
"I would definitely recommend Kathy to anyone looking to buy or sell! I'm a first time home buyer, and I was a little intimidated at first. However, Kathy made the process much easier than I had anticipated. She answered all my questions quickly and made herself always available. Kathy is professional, has great communication skills, has a pleasant personality and she cares a lot about her customers' needs and preferences. Thank you Kathy!"
"I would definitely recommend Kathy to anyone looking to buy or sell! I'm a first time home buyer, and I was a little intimidated at first. However, Kathy made the process much easier than I had anticipated. She answered all my questions quickly and made herself always available. Kathy is professional, has great communication skills, has a pleasant personality and she cares a lot about her customers' needs and preferences. Thank you Kathy!"
Johanny F.
"Ryan was a pleasure to work with. We spent several months looking for house to buy while selling our house. Ryan was polite, knowledgeable, professional, and always very helpful. He stayed by our side during the entire selling and buying process, always offering good advice and candid feedback."
"Ryan was a pleasure to work with. We spent several months looking for house to buy while selling our house. Ryan was polite, knowledgeable, professional, and always very helpful. He stayed by our side during the entire selling and buying process, always offering good advice and candid feedback."
Aldo A.
"Ryan is everything you want in a real estate agent - reliable, diligent, knowledgable and trustworthy. Buying a house can be a very long and daunting process but Ryan sees it as a partnership and he will be fully dedicated throughout in order to get you across that finish line."
"Ryan is everything you want in a real estate agent - reliable, diligent, knowledgable and trustworthy. Buying a house can be a very long and daunting process but Ryan sees it as a partnership and he will be fully dedicated throughout in order to get you across that finish line."
Cindy V.
"Fantastic! We had a tight deadline and Ryan was able to respond to a 30 day close and found us the perfect home. He also related very well to our kids and we enjoyed our time with him! We will definitely use him again."
"Fantastic! We had a tight deadline and Ryan was able to respond to a 30 day close and found us the perfect home. He also related very well to our kids and we enjoyed our time with him! We will definitely use him again."
Karen C.
"Ryan was a pleasure to work with. Extremely personable and easy-going. He always made himself available for us despite his busy schedule with other clients. We would highly recommend him to buy or sell a home!"
"Ryan was a pleasure to work with. Extremely personable and easy-going. He always made himself available for us despite his busy schedule with other clients. We would highly recommend him to buy or sell a home!"
Buyer
"Highly knowledgeable, respects your needs and wants, suggests properties within your range, and educates you on the process. Tom was available every day of the week, and at late hours when required."
"Highly knowledgeable, respects your needs and wants, suggests properties within your range, and educates you on the process. Tom was available every day of the week, and at late hours when required."
Antwon P.
"Ryan knows his information. He was always there when you needed him. He's always just an email or phone call away. Really helped me out. I would recommend him to anyone."
"Ryan knows his information. He was always there when you needed him. He's always just an email or phone call away. Really helped me out. I would recommend him to anyone."
David S.
"Sold my house in one week over the asking price. Great guy. Easy to work with. Only successful Realtor® to do the job."
"Sold my house in one week over the asking price. Great guy. Easy to work with. Only successful Realtor® to do the job."
Bernard L.
"Ryan is a great Realtor®, very responsive, knowledgeable, easy-going, and a pleasure to work with. Thanks, Ryan!"
"Ryan is a great Realtor®, very responsive, knowledgeable, easy-going, and a pleasure to work with. Thanks, Ryan!"
Jamie H.
"Highly recommend Ryan. He is a gem - knowledgeable, always available and a pleasure to work with."
"Highly recommend Ryan. He is a gem - knowledgeable, always available and a pleasure to work with."
Roce C.

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